Shadowplay wants to reimagine the luxury fashion climate by questioning the pre-existing systems of the creative industry and society as a whole. Developed by means of systematic and theoretical principles rather than creativity alone, we aim to explore the notions of possession and value creation within the context of fashion. Directing our research and output to an educational purpose within Switzerland and abroad.


Michel Egger
Iouri Podladtchikov
Sara Juric
Stephan Gilgenreiner
Melvin Tobler
Gina Hayer
Vinzenz Leutenegger
Serafin Gerber
Tommaso Bruno